Business

Alberni Extra reopens as No Frills

Extra Foods closed its doors for a few days last week and is now reopened—as a No Frills franchise.

“The landscape is changing in Port Alberni and we believe expanding the No Frills in this market allows us to compete...and sets us up for the future,” said Craig Ware, spokesperson for parent company Loblaw Co. Ltd.

The store will feature more President’s Choice and No Name products, Ware said.

“The No Frills banner is a proven hard discount model.”

No Frills will still have a produce section as well as meat and bakery. However, since the focus is now on food and grocery, the clothing section is gone, Ware said.

“The most obvious change will be price,” he added.

Ware would not say the recent opening of the supercentre at Walmart—which includes a grocery store—precipitated the change.

Extra Foods opened in Port Alberni in November 2004.

Unionized staff voted in favour earlier this year to switch to No Frills.

Local owner Tyler Steel continues to operate the grocery store under the new franchise name, Ware said.

editor@albernivalleynews.com

We encourage an open exchange of ideas on this story's topic, but we ask you to follow our guidelines for respecting community standards. Personal attacks, inappropriate language, and off-topic comments may be removed, and comment privileges revoked, per our Terms of Use. Please see our FAQ if you have questions or concerns about using Facebook to comment.

You might like ...

New view at DQ
 
Fire burns old high school library in Alberni
 
Difficult birth for LNG cash cow
Chamber announces promotion
 
Herring fishery short and sweet
 
Business centre opens in South Surrey
Thunderbird RV Park wins award
 
ELECTION 2014: Remote voters offered a ride
 
Artificial turf raising real concerns

Community Events, October 2014

Add an Event

Read the latest eEdition

Browse the print edition page by page, including stories and ads.

Oct 30 edition online now. Browse the archives.