Business

Alberni Extra reopens as No Frills

Extra Foods closed its doors for a few days last week and is now reopened—as a No Frills franchise.

“The landscape is changing in Port Alberni and we believe expanding the No Frills in this market allows us to compete...and sets us up for the future,” said Craig Ware, spokesperson for parent company Loblaw Co. Ltd.

The store will feature more President’s Choice and No Name products, Ware said.

“The No Frills banner is a proven hard discount model.”

No Frills will still have a produce section as well as meat and bakery. However, since the focus is now on food and grocery, the clothing section is gone, Ware said.

“The most obvious change will be price,” he added.

Ware would not say the recent opening of the supercentre at Walmart—which includes a grocery store—precipitated the change.

Extra Foods opened in Port Alberni in November 2004.

Unionized staff voted in favour earlier this year to switch to No Frills.

Local owner Tyler Steel continues to operate the grocery store under the new franchise name, Ware said.

editor@albernivalleynews.com

We encourage an open exchange of ideas on this story's topic, but we ask you to follow our guidelines for respecting community standards. Personal attacks, inappropriate language, and off-topic comments may be removed, and comment privileges revoked, per our Terms of Use. Please see our FAQ if you have questions or concerns about using Facebook to comment.

You might like ...

Mine inspections beefed up in B.C.
 
Rocky year ahead for B.C. mining
 
Clark plans pitch to laid-off oil workers
Hippie science is easy, and wrong
 
Part V: Eating Disorders and Obsessive-Compulsive Disorder
 
Silent visitor
Bank of Canada cuts rate; Effect on cross-border shopping, homebuyers (VIDEO)
 
HTML500 bootcamp brings turns Vancouver into Canadian coding capital (VIDEO)
 
New-look chamber plans for future

Community Events, January 2015

Add an Event

Read the latest eEdition

Browse the print edition page by page, including stories and ads.

Jan 22 edition online now. Browse the archives.