(ridekater/Instagram)

Ride-hailing service Kater seeks southern B.C. licences by the winter

CEO says it hopes operations in the rest of B.C. will be up and running in 2020

Ride-hailing company Kater Technologies says it has officially applied for a licence that would allow it to operate in every region of B.C.

A statement from the company says B.C. is one of the last areas of North America without ride-hailing and the province now has an opportunity to introduce the service in the “right way.”

Kater CEO Scott Larson says the company hopes to launch operations across Metro Vancouver, Victoria, Nanaimo and the Okanagan by this winter, with operations in other B.C. regions rolling out over the next 12 months.

Kater is also proposing a system of pricing that would slide from a minimum of 90 per cent of current taxi rates to a maximum of 200 per cent, a range it says addresses consumer concerns about prices rising when demand is higher.

Transportation Minister Claire Trevena said last week that eight ride-hailing companies, including Uber, had filed licence applications with the Passenger Transportation Branch of her ministry.

A coalition of nine Vancouver taxi companies has asked the B.C. Supreme Court to quash policies it says were illegally created for ride-hailing, arguing binding guidelines for ride-hailing services should not have been set before individual applications were heard.

Kater’s goal is to serve growing consumer demand while improving “inherent downsides” linked to other ride-hailing providers, Larson says in the statement.

RELATED: New ride-hailing app says it will operate across B.C.

The company says it will include approximately 250 wheelchair accessible vehicles in its network and will also use location-based pricing and driver incentives to encourage Kater drivers not to abandon suburban service during peak hours.

“Assuming that the Passenger Transportation Board approves our pricing model, our drivers are projected to earn at least $25 for every hour that they are active on the Kater platform,” says the statement.

Kater addresses congestion and pollution concerns by pledging that no more than 2,000 of its cars will be on the road at any given time.

Its statement says it also intends to integrate taxis into its operating platform, a move the company says will support the taxi services already in operation.

The coalition of Vancouver taxi companies has said new provincial ride-hailing rules amount to “destructive competition” because they allow so-called transportation network services to offer an unlimited number of vehicles in broader geographic areas compared with cabs.

The Canadian Press

Like us on Facebook and follow us on Twitter

Just Posted

Port Alberni non-profits not happy with permissive tax exemption policy

New policy reduces exemptions for organizations with alcohol sales, commercial sales

City of Port Alberni plans to open ‘public safety building’ in Uptown area

City staff still looking for ‘suitable location’

Port Alberni author and comic finds humour in fatherhood

Paul Alexander to read from new book in Port Alberni and Nanaimo

BCHL: Alberni Valley Bulldogs improve to 3-0 at home

Port Alberni team still looking for a road win

2019 Federal election: Courtenay-Alberni candidates address seniors issues

“What are your party’s plans to ease the stress realized by seniors on fixed incomes?”

VIDEO: “How dare you?” Greta Thunberg addresses UN climate summit

‘We are in the beginning of a mass extinction and yet all you can talk about is money.’

Pettersson has 4 points as Canucks dump Ottawa 6-4

Vancouver wins NHL pre-season tilt in Abbotsford

British man returns to Yukon to tipple his own toe in long-running tradition

So-called sourtoe cocktail is a shot of whisky with a mummified human toe in it

Poll suggests Canadians concerned about fake news, but struggle to spot it

56 per cent of respondents admitted to reading or sharing inaccurate news

Province announces $3.5 million in funding for community solutions to overdose crisis

Grants up to $50,000 will be available for municipalities working with a regional health authority

Conservatives’ plan to ease mortgage stress-test rules may raise debt and prices

Andrew Scheer vows to loosen rules around stress test and remove it altogether for mortgage renewals

B.C. mom urges patience after rude comments while out with toddlers

People asked to be better and to help each other

U.S. wrestler says viral speeding ticket video was staged

WWE wrestler Lacey Evans says she does not condone disrespecting law enforcement officers

‘Own a piece of history’: Beachcombers location Molly’s Reach up for sale

‘This is one of B.C.’s most photographed buildings’

Most Read