Inspired Style with Joan Classen and Katie Cooke

Inspired Style with Joan Classen and Katie Cooke

Mother-daughter co-owners of Refresh Clothing discuss their fashion and life favourites

  • Sep. 30, 2019 7:30 a.m.

– Story by Katherine Suna Photography by Izabel Kazenbroot-Guppy

Sophisticated yet fun is the vibe at Katie Cooke and Joan Classen’s store, Refresh Clothing, in Parksville.

Greeting me with beaming smiles, Joan wears a classy shirt dress, beautifully accessorized with jewellery, and Katie keeps it casual in her favourite distressed Silver jeans, black tee and heels. This mother-daughter duo quickly learned the ins-and outs of owning a retail business, and combined their strengths and knowledge to give their customers a memorable experience.

“We want them to feel good in their clothes when getting dressed in the morning, regardless of which trends come and go,” explains Joan.

The two agree that their styles are very different, and this can be seen in the brands they carry in their store. They take pride in knowing that Refresh Clothing is a three-generations-style store, meaning all ages can shop there and find something among the 25-plus brands.

“Clients always want what mom’s wearing that day. She’s always offering to take her outfits off for clients to try on,” laughs Katie. “I’m definitely more casual, so our customers will always be able to gravitate and relate to someone working in the store.”

Both Katie and Joan love family time when they’re not at work. Katie can typically be found outdoors with her husband and two little boys.

“We love going to Parksville Beach, and my son, Eli, loves visiting the marble statues in Coombs, so we go there a lot,” explains Katie.

Joan loves to stay active with yoga, swimming and hosting family dinners.

“I swim and do yoga every morning, and I’ve started reading books again after an eight-year break. My favourites are mystery books. I also love swimming and live near a community pool, so I go there a lot too,” says Joan.

My visit ends while perusing their classic staples like Lisette blazers, and laughing about how most experiences in life can be referenced by a TV episode of Friends.

Without a doubt, Joan and Katie love to have fun, and love sharing their passion for style with their customers.

JOAN:

Fashion & Beauty

Go-to Outfit: A dress and denim jacket.

All-time favourite piece: “A Joseph Ribkoff dress that had a print of what looked like Audrey Hepburn on the front.”

Currently Coveting: Distressed denim.

Favourite pair of shoes: A metallic-coloured Michael Kors sandal.

Favourite day bag: Michael Kors.

Favourite jewellery piece or designer: Hillberg & Berk.

Fashion Obsession: Bracelets. “I love to layer them.”

Accessory you spend the most money on: Sunglasses.

Top 3 items always found in your purse: Lipstick, sunglasses and sunscreen.

Necessary indulgence: Pedicures.

Moisturizer: Beautycounter Rejuvenating Day Cream.

Scent: Miracle by Lancome.

Must-have hair product: L’ANZA Hair Oil.

Beauty secret: A good eye cream.

Favourite lip product: M.A.C. Lipglass.

Hair Salon: Sherry Leifer Hair Design.

Favourite makeup-brand: M.A.C.

Life

Favourite local restaurant or Cafe: The Final Approach.

Favourite Cocktail/Wine: Kim Crawford Sauvignon Blanc.

Album on current rotation: “I love anything by Passenger.”

Favourite Flower: Lily.

Favourite city to visit: Vancouver.

Favourite Hotel: Sheraton Wall.

Favourite App: Instagram.

Favourite place in the whole world: The beach.

Favourite thing to do on your free time or day off: Read a book.

What’s your dream vacation: Italy.

Favourite workout routine: Swimming.

Favourite thing to do on a self-care day: A facial.

Coffee table Book: Bob Dylan The Drawn Blank Series.

Book currently reading: The Burial Hour by Jeffery Deaver.

Favourite book of all time: The Last Stand by Stephen King.

KATIE:

Fashion & Beauty

Go-to Outfit: Distressed jeans, a tucked in tee and a high heels.

All-time favourite piece: A Lisette blazer that can be dressed up or dressed down.

Currently Coveting: Mavi Boyfriend denim jacket.

Favourite pair of shoes: A nude-coloured Bueno shoe that goes with almost any outfit.

Favourite Daybag: Vince Camuto.

Fashion Obsession: Scarves. “They add depth to any outfit.”

Accessory you spend the most money on: Shoes.

Top 3 items always found in your purse: Lipstick, sunglasses, snacks for the kids.

Necessary indulgence: Quality skin care.

Moisturizer: Beautycounter Countermatch Lotion.

Scent: NEST Indigo.

Must-have hair product: L’ANZA Beach Spray.

Beauty secret: Vitamin C Face Oil.

Favourite lip product: M.A.C. lipstick.

Hair Salon: Sherry Leifer Hair Design.

Favourite makeup brand: Tarte.

LIFE

Favourite local restaurant or cafe: Brazen Poppy Bakery.

Favourite Cocktail/Wine: Kim Crawford Sauvignon Blanc.

Album on current rotation: Ed Sheeran No. 6 Collaborations.

Favourite Flower: Blue roses.

Favourite city to visit: Vancouver.

Favourite Hotel: Sheraton Wall.

Favourite App: Instagram.

Favourite place in the whole world: Englishman River Falls.

Favourite thing to do on your free time or day off: “Go to the beach with my kids.”

Favourite workout routine: Early morning Kickboxing at Cascadia Martial Arts.

Favourite thing to do on a self care day: “A slow morning with an extra cup of coffee.”

What do you read Online for style: Instagram.

Story courtesy of Boulevard Magazine, a Black Press Media publication

Like Boulevard Magazine on Facebook and follow them on Instagram

 

FashionLifestyle

Just Posted

CELEBRATING INDIGENOUS PEOPLES DAY
Council members and witnesses from the Hupacasath First Nation, left, and Tseshaht First Nation, right, prepare to raise their respective flags in front of Port Alberni City Hall on Monday, June 21, 2021. The flags will permanently fly as part of the city’s reconciliation work. See more coverage from the flag raising ceremony on page A5. (SUSAN QUINN/ Alberni Valley News)
Hupacasath, Tseshaht First Nations flags to fly at Port Alberni City Hall

Addition of permanent Indigenous flags are a response to reconciliation

A coroner’s inquest will be taking place at the Capitol Theatre in Port Alberni for the next week. (ELENA RARDON / ALBERNI VALLEY NEWS)
B.C. teen who died following police custody recalled as ‘friend to many’

Police sent Jocelyn George to hospital after intoxication had gone ‘beyond the realm’ of normal detox

Emergency vehicles are parked outside of the Wintergreen Apartments on Fourth Avenue. (SUSAN QUINN / Alberni Valley News)
Port Alberni RCMP investigate stabbing on Fourth Avenue

Two men were found with ‘significant’ injuries near Wintergreen Apartments

By protesting uninvited in First Nations’ territories, conservationists are acting in a neocolonial or paternalistic manner, says Huu-ay-aht Chief Robert Dennis. Photo by Heather Thomson
A closer look: do Vancouver Island First Nations support the war in the woods?

First Nations/environmentalist old growth alliance uneasy, if it exists at all

FILE – Perry Bellegarde, National Chief of the Assembly of First Nations, takes part in an event on Parliament Hill in Ottawa on Tuesday, July 7, 2020. THE CANADIAN PRESS/Sean Kilpatrick
Indigenous Peoples Day must be a ‘call to action’, says Assembly of First Nations chief

Discovery of children at Kamloops residential school site must lead to change, Perry Bellegarde says

Nanaimo Fire Rescue crews on scene at a boat fire near the boat ramp at Long Lake on Sunday, June 20. (Greg Sakaki/News Bulletin)
Boat burns up on Nanaimo’s Long Lake, man and child unhurt

Jet skiers attempt to put out fire by circling around to spray water on burning boat

The number of skilled trades workers available is not enough to fill the current construction boom in Greater Victoria. (Black Press Media file photo)
Supply of skilled tradespeople can’t keep up to Vancouver Island construction boom

Thousands of positions will be needed by 2030, despite flow of Camosun trades students

Air Canada planes sit on the tarmac at Pearson International Airport during the COVID-19 pandemic in Toronto on Wednesday, April 28, 2021. THE CANADIAN PRESS/Nathan Denette
Pilots say no reason to continue quarantines for vaccinated international travellers

Prime minister says Canada still trying to limit number of incoming tourists

Swanwick Ranch in Metchosin, featuring an award-winning home on 67 acres of property overlooking the ocean, recently sold for a record-setting, yet undisclosed amount. (Sotheby’s International Realty Canada photo)
Oceanfront home sells for highest price ever recorded in Greater Victoria

Listed at $14.1 million, Swanwick Ranch in Metchosin sold to an undisclosed buyer

This map outlines the area affected by the open burning prohibition. Via Coastal Fire Centre
Vancouver Island open fire prohibition takes effect June 23

Ban applies to both public and private land, includes fireworks

The price of gas is way up in many parts of Greater Victoria after a Monday afternoon surge sent it to 162.9 cents per litre. (Black Press Media file photo)
Gas prices surge to 162.9 cents a litre at some Greater Victoria stations

Prices jumped up more than 10 cents Monday afternoon

Val Litwin is the latest candidate to declare his bid for the B.C. Liberal leadership. (Litwin campaign video)
Political newcomer joins contest for B.C. Liberal leadership

Val Litwin a former B.C. Chamber of Commerce CEO

Cannabis bought in British Columbia (Ashley Wadhwani/Black Press Media)
Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

Six United Way chapters around the province are merging into United Way B.C. (News Bulletin file photo)
United Way Central and Northern Island merging with other chapters around B.C.

Money raised in communities will stay in those communities, agency says

Most Read