The city’s economic development department may only be asking for a one per cent budget increase but it still has a lot on its plate.
The department’s budget if approved would rise from $268,882 in 2011 to $271,810 this year.
Advertising shows a 75 per cent increase, from $23,409 in 2011 to $75,000 in 2012, economic development manager Pat Deakin said in his presentation.
Advertising initiatives include an electronic sign board, recruitment video and other media.
Alternatively, marketing shows a 28 per cent decrease, from $75,000 last year to $23,000 in 2012. Marketing projects involve trade show attendance, conducting surveys and managing webcams at both Clutesi Haven Marina and Stamp Falls.
Deakin anticipates the Alberni-Clayoquot Regional District (ACRD) will contribute $27,000 this year, which is slightly down from $28,000 last year.
Deakin is asking for $60,000 to aggressively pursue the district energy project.
The $19 million project would be underwritten with a $10 million federal grant and $9 million loan by the city. The initiative would produce a $200,000 net profit annually.
In response to a question about the Fishermen’s Harbour improvement project, Deakin replied that work continues. Some companies have been approached about work with talks continuing with one of them.