From left to right: Yvonne Rogers, Sheenagh Walker and Linda Whiteman of Boutique Belles Amies show off some of the bras that will be on display at the store for the month of October. (ELENA RARDON / ALBERNI VALLEY NEWS)

Port Alberni store gets creative for Breast Cancer Awareness Month

Boutique Belles Amies is inviting people to get crafty with ‘Bras for a Cause’

A women’s clothing store in Port Alberni has come up with a creative way to raise funds for Breast Cancer Awareness Month this October.

Boutique Belles Amies is inviting people to get crafty and decorate their old bras for a “Bras for a Cause” event that will raise money for breast cancer research. The bras will be on display at Boutique Belles Amies, where passersby will be able to vote for their favourite. The winner will receive a gift from Boutique Belles Amies.

Boutique Belles Amies owner Sheenagh Walker said she was inspired by a few similar “Bras for a Cause” events across North America. On the North Island, for example, the Flower Shoppe in Port McNeill started inviting people to decorate bras in 2010 and has raised thousands of dollars over the years for the Canadian Cancer Society. That fundraising event has also been paired with a popular “Victor’s Secret” show, where local men model the decorated bras.

Although this is the first time Boutique Belles Amies has hosted a Bras for a Cause event, Walker says she’s hoping it becomes an annual event.

“I would love to do this every year,” said Walker. “It’s a fun event to bring awareness to a great cause.”

The event will take place throughout the month of October, which is also Breast Cancer Awareness Month. Boutique Belles Amies will be accepting decorated bras until Oct. 16. Voting will be starting soon and will go on until Oct. 23. A donation is suggested for entries and for voting, but is not required. All the donations will go into a fundraising pool that will be going to the Canadian Cancer Society for breast cancer research.

“The timing of it is right,” said Walker. “And we’re a bra store, so I do always have bras on the mind.”

The staff at Boutique Belles Amies are certified bra fitters, who often assist breast cancer survivors looking for mastectomy products. Their goal is to help women find bras and mastectomy products that are comfortable and help them feel confident in their appearance.

“We see how much better they feel when they come in and get fitted,” said staff member Linda Whiteman.

Walker said she has also been personally touched by breast cancer in her family, which makes the fundraiser an important one for her.

The first few decorated bras are already on display in the store’s windows. One has been embellished to resemble a black cat, complete with googly eyes, while another has been decorated to look like a pair of pumpkins. The bras don’t have to be Halloween-themed, said Walker.

“We’ve had some people walk by already and have fun looking in the window at the display,” said Walker. “It’s a fun, interactive event that’s also COVID-friendly.”

For more information, you can check out Boutique Belles Amies on Facebook or visit the store at 5344 Argyle Street.



elena.rardon@albernivalleynews.com

Like us on Facebook and follow us on Twitter

Canadian Cancer SocietyfundraisingPort Alberni

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

(BLACK PRESS FILE PHOTO)
Nanaimo man killed in Highway 4 crash

RCMP say dirt bike turned ‘suddenly’ into traffic

Port Alberni’s deepsea port was a busy place on July 14, 2020, with recreational boaters vying for attention with a logging ship, fishing vessels large and small, tugboats and more. (SUSAN QUINN/ Alberni Valley News)
QUINN’S QUIPS: ‘Port’ Alberni lives up to its deepsea name

Port Alberni’s harbour is an engaging place to stop and watch the action on the water…

Asher Brown of Port Alberni, 11, is making a name for himself in B.C. motocross action. He and his dad, Geoff Brown, started riding with Alberni Motocross Association (AVMX) at the same time. (DOUG FISK PHOTO)
Alberni Motocross signs new land deal with Mosaic

Land Use Agreement ensures continued motocross action on Cherry Creek track

The Alberni-Clayoquot Recycling Depot is located on Third Avenue in Port Alberni. (ELENA RARDON / ALBERNI VALLEY NEWS)
EDITORIAL: It’s Waste Reduction Week in Canada. What are you doing to reduce waste?

The ACRD has launched a new ACRD Collects app to assist in diverting more waste from the landfill

Carys Howland, 10, and her sister Julian, 6, find a quiet spot to read the books they picked up at the Community Arts Council of the Alberni Valley’s book sale at Echo Centre in 2019. (SONJA DRINKWATER PHOTO)
ARTS AROUND: Giant book sale cancelled for 2020

Book sale is an annual fundraiser for Port Alberni’s Community Arts Council

Port Alberni resident Holly Braker-McLaughlin captured footage of five bears playing in her yard. (SCREENSHOT)
VIDEO: Quintet of bears frolic in Alberni Valley yard

Port Alberni family was treated to a visit from some playful black bears

RCMP. (Phil McLachlan - Black Press Media)
British Columbia man dies during ski trip near glacier west of Calgary

Kananaskis Public Safety and Alpine Helicopters responded around 2:30 p.m.

Nanaimo RCMP arrest man with axe in downtown park. (File photo)
Man seen with axe at Nanaimo park, numerous RCMP officers respond

Incident happened Friday evening at Maffeo Sutton Park

Prime Minister Justin Trudeau arrives on Parliament Hill in Ottawa on Monday, Oct. 19, 2020, following a week-long break for the House of Commons. THE CANADIAN PRESS/Sean Kilpatrick
One crisis after another for Trudeau since last federal election one year ago

It has been a year of unprecedented calamity and crisis

Join Black Press Media and Do Some Good

Pay it Forward program supports local businesses in their community giving

Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

Members of the Sipekne’katik First Nation load lobster traps on the wharf in Saulnierville, N.S., after launching its own self-regulated fishery on Thursday, Sept. 17, 2020. THE CANADIAN PRESS/Andrew Vaughan
Vancouver Island First Nations back Nova Scotia’s Indigenous lobster fishermen

Nuu-chah-nulth Tribal Council calls for action before lives are lost

Skiers line up to start the Royal LePage Comox Valley Snow to Surf Adventure Relay Race. Photo by Tim Penney
Popular Comox Valley adventure race cancelled for 2021

COVID forces Comox Valley Royal LePage Snow to Surf Adventure Relay Race cancellation again

Most Read