A video created by the Cowichan Therapeutic Riding Association has gone viral. (screen shot)

VIDEO: Tiny therapeutic horse makes for touching story

Viral video from Vancouver Island therapeutic riding association has more than 500,000 views in just a few days

A short promotional video from the Cowichan Therapeutic Riding Association has gone viral, with more than 500,000 views from around the world in just the past few days.

Jennifer Barnes van Elk, the development officer for the CTRA in Duncan, which provides equine-based wellness programs for persons with special needs, said the video was made from the perspective of Ember, a 10-year old Norwegian Fjord horse that is a long-time member of the organization’s therapeutic programs.

The breed is known for its calm and dependable personality and the video touchingly shows how well Ember works with the association’s workers and clients. The video’s message — that everyone is special in their own way — has struck a chord with people.

Barnes said the video was inspired by the popular “Budweiser Horse” commercials.

“The video, which is from the eyes of Ember with [a young program participant] riding her with the assistance of our workers and volunteers, captures well what we offer here through our programs,” Barnes van Elk said.

“The rider and horse both share the emotions and joys of working and having fun together, which is so much part of what we’re doing here. The video was made by Maddie Mahon, a media production student who used to work with us.”

Barnes van Elk said the purpose of the video is to raise awareness of the association and to also help raise funds for its programs.

She said the CTRA receives no government funding and relies on fundraising to help raise money so that its programs can be accessible to as many who need it as possible.

“We were really surprised by how many online hits the video has received since we first released it last week,” Barnes van Elk said.

“We have more than 500,000 so far from countries as far away as Germany and Australia. It makes people both laugh and cry and captures an array of emotions from viewers.”

Barnes van Elk said the amount received so far in donations as a result of the video has yet to be determined, but funds have started to come in.

“We also hope the video encourages local people to volunteer here,” she said.

“No experience is required and we will train you.”



robert.barron@cowichanvalleycitizen.com

Like us on Facebook and follow us on Twitter

Just Posted

Alberni university zeroes in on disability and poverty

BY MIKE YOUDS SPECIAL TO THE NEWS The road to poverty can… Continue reading

Celebrate cycling in Port Alberni during Bike to Work and School Week

Numerous ‘celebration stations’ are planned for May 28 to June 2

Ahousaht welcomes massive Surfrider Canada conference to Meares Island near Tofino

“It was the first time we’ve all come together.”

Alberni RCMP kept busy with 170 calls over May long weekend

Detachment answers calls from fatal vehicle crash to man with a gun, trailer thefts

Alberni pub owner kicks off new event for car lovers

Car enthusiast Helen Poon debuts Cars and Coffee on May 27

Vancouver Island girl scores with winning song for BC Summer Games

‘Colours’ is a perfect theme for 2018 BC Summer Games

B.C. pipeline goes ahead despite scrapped Pacific Northwest LNG

NEB approves amendment for $1.4-billion natural gas North Montney Mainline Project

Update: Wildfire northwest of Kamloops jumps from 60 to 800 hectares

Ground crews and aircraft are responding to an estimated 50 hectare wildfire approximately 55 kilometers northwest of Kamloops, near the Deadman Vidette Road.

Feds limit chinook fishery to help killer whale recovery

Chinook is main food source for only 76 southern residents killer whales left

B.C. mom who died just before daughter’s wedding wanted family to be happy: twin

Ann Wittenberg was pulled into the ocean while on a surf board in Tofino last weekend

Courtenay-Alberni MP calls for lifeguards at popular surf spot near Tofino

The Pacific Rim National Park Reserve is defending its decision to cancel the surf guard program.

Harvey Weinstein to surrender in sex misconduct probe: officials

Would be first criminal charge against Weinstein since scores of women came forward

Fuel truck crash closes B.C. highway, sends two to hospital

The Trans-Canada Highway on Vancouver Island is expected to be closed until Thursday evening

Media are not an arm of the police, Vice lawyer tells Supreme Court hearing

Ben Makuch challenges Ontario Court of Appeal ruling that he must give materials for stories to RCMP

Most Read