The World Fishing Network returned to the Alberni Valley this week to make good on the Ultimate Fishing Town video. The city won $25,000 and the chance to be featured in a half-hour WFN program for being named Canada’s first Ultimate Fishing Town last year.
Host Mariko Izumi and cameraman BJ Hjelholt interviewed various people involved in the fishing and tourism industry, visited Harbour Quay, spent some time at Wild West Watersports, went fishing with Matt Stabler of Spirit Bear Salmon Charters and were to have a tour with the Coulson Flying Tankers on Thursday.
Their stay was organized by Carolyn Jasken, who along with her daughter Shauna and Stabler spearheaded last year’s Ultimate Fishing Town campaign.
Having the film crew visit is just one more step in the branding of the city as the Ultimate Fishing Town, Jasken said. “We will always be known as the premier Ultimate Fishing Town in Canada. Premier meaning the first.
“As a committee, we have some plans in the works,” she said.
Jasken would like to see various community groups come to a concensus on a visual identity for the entire Valley.
“We want a rich looking, ‘best bang for your buck to draw them in and stay’ kind of look,” she said.