To the Editor,
Re: Not a sign of the times, editorial, March 2.
When you are in a position where some people may read your words, care must be taken not to alienate your readership. That is what you have done with your casual indifference and dismissal of the South Port area.
South Port has a great collection of very unique stores, run by retailers who are some of the most determined, vibrant people in Port Alberni. They work very hard to ensure their business’ success.
South Port is historic, authentic and original, just as Gastown, Granville Island and False Creek would have been before they were revitalized.
Yes, there are empty buildings and there is room for beautification. When that happens the existing business owners will probably dance in the streets. But for now, we are all committed to providing quality goods and great service to all who come in our door.
But, we need better signage on the incoming roads to direct tourists to our area. We need signage that will mean something to tourists. “City Centre” has no meaning – it’s too vague. Only locals understand that “Harbour Quay” has shops and restaurants.
Having good signage for South Port to attract more travellers will be good for all of Port Alberni.
Tourists may think that this area needs improvement, but they will also think that we are wonderfully authentic – like Barkerville.
It’s time to stop hiding this part of Port Alberni. This is where the history is, where great little shops are—and we want to be supported and seen.
Your business is wholly dependent on advertising revenue. How do you think other businesses can succeed without appropriate marketing and exposure?
(Editor’s note: Our editorial called for a delay in a decision about signs until a larger plan for Uptown is developed. It was not a dismissal of South Port businesses.)